It’s incredible how much technology is integrated in our daily lives. For many of us, most of our interaction with other human beings is done through the use of a screen. Capturing the attention of your customers through digital social media is important to stay afloat in these changing times.
This article from Fast Casual features three great tips for developing a social marketing strategy that works. You’ll need to engage with customers, shape the conversation, and ensure the customers will keep coming back for more.
Discounts and digital coupons are a great way to grab the attention of your customers, but you can take it further than that. A restaurant in San Francisco displays a live social media feed in house and encourages customers to leave feedback. You could also start an online promotion that requires customers to engage.
Read the full article here: Social media is a must, but not enough: tips for getting creative