We live in a society of grab and go with everything, we don’t like to wait and patience is no longer a virtue that most have. Businesses are catering to that by allowing customers to order directly from their phones or by voice commands. That being said, it will make grabbing food or your favorite coffee order for your business meeting a lot faster. Once this is more established, soon businesses will have a problem if customers are not able to order online.
- Within 3 years, all regional and national quick serve food should have mobile ordering.
- Mcdonalds recently announced intention to have mobile ordering and curbside pickup.
- There is an added complexity which is forecasting not only foot traffic but also mobile orders due to traffic flow.
“The whole world of fast-food ordering options—from mobile ordering to in-store kiosks and from delivery to curbside pickup—is arguably growing at a pace unrivaled since the drive-thru explosion that began way back in the late 1970s.”