How can we draw more attention to the sweet baked goods on our menu?

We all like our baked sweets there is no question. In the market place however with a growing demand for healthy foods, trying to gain sales and new customers can be quite challenging. Learning how to use a menu properly to market baked sweets may be crucial. It is not merely listing the ingredients and calories any more. Some tricks of the trade require some innovation. Offering obscure topping combinations and providing a well lit photo of the item can bring the consumer more close to the appeal of a product and lean closer to a purchase.

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