Social Media is No Longer Optional

A third of the world’s population is active on social media in some way. Social media platforms have become essential for reaching out to customers in today’s business market. Franchising.com has a guide explaining the benefits of social media activity for restaurant operators and other franchise businesses. The guide also includes a quick run-through of the differences between Facebook, Twitter, and LinkedIn for business use.

Read the full article here: It’s Essential to Have a Strong Social Presence

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