Rotisserie chicken is becoming a popular item in restaurants right now. There are many reasons for this new trend, including the healthy-food appeal of chicken, the popular flavor, and the low cost of production. Several businesses have picked up on this trend, including Nobody’s Perfect in New York City, Doughbird Pizza and Rotisserie in Phoenix, and Rotisserie Ema in Chicago. Each of these businesses is trying to differentiate itself via subtle marketing and cooking strategies.
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