There is nothing as exciting as a cupcake. If you have a sweet-tooth of any size, then a cupcake is the perfect treat. It is more substantial than a cookie, and has frosting like your favorite cake. You don’t need utensils to eat it and they are uniformly delicious.
One major cupcake brand is doing well and has been acquired by a private equity group. If you are looking to start a cupcake business, read this article to learn about the trajectory of a successful chain!
Read the full article here: https://www.qsrmagazine.com/news/gigi-s-cupcakes-acquired-private-equity-group