Hot Concepts: Fast casual, fresh and made from scratch

Four-unit Velvet Taco is known for its globally inspired tacos; red velvet cake; and to-go sales of the whole, rotisserie back door chicken with sides. People want to see their food made, said Randy Dewitt, founder, and CEO of Velvet Taco parent company Front Burner Restaurants LP, based in Dallas. The chain, which last year won a $25 million in financing from existing investors, has been blessed with investors that let us do our own thing, said Justin Rosenberg, Honeygrow founder and CEO.

Key Takeaways:

  • They’re all fast casual. They all offer healthful, made-from-scratch food with quality ingredients. And they all veer off the familiar path of pizza, burgers or sandwiches.
  • Leaders of the five Hot Concepts brands on Monday outlined what has worked for their concepts, despite an uncertain macroeconomic climate and the inherent challenges of growth.
  • Four-unit Velvet Taco is known for its globally inspired tacos; red velvet cake; and to-go sales of whole, rotisserie “back door” chicken with sides.

“Four-unit Velvet Taco is known for its globally inspired tacos; red velvet cake; and to-go sales of whole, rotisserie “back door” chicken with sides.”

http://nrn.com/fast-casual/hot-concepts-fast-casual-fresh-and-made-scratch

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