How will the Amazon-Whole Foods deal affect restaurants?

Whole Foods Market Inc. is soon to be under new ownership by Amazon. Amazon has recently agreed to take over the growing grocery business. Amazon’s acquisition of Whole Foods will be very impacting since online ordering and delivery is very successful. Amazon moving Whole Foods more into the online market will cause sales increases due to many third party apps that involve food delivery. This deal would effect many restaurants to make their businesses technologically relevant in order to compete with the Amazon and Whole Foods powerhouse.

Key Takeaways:

  • Amazon’s $13.7 billion deal to buy Whole Foods will change not only the grocery marketplace but the restaurant marketplace.
  • Whole Foods has already taken away market share from restaurants. Amazon’s involvement, with its technology strengths, should make it even easier for consumers to get food in and out of the store.
  • This takeover should help push restaurants into employing technology to reach customers and take orders. Currently, online restaurant sales comprise only 2.2% of all their business.

“An Amazon-owned Whole Foods, or an Amazon armed with Whole Foods brick-and-mortar locations, will only make it more important for restaurants to do more business online.”

Read more: http://www.nrn.com/finance/how-will-amazon-whole-foods-deal-affect-restaurants

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