Fast casual restaurant Pita Pit is looking to shake up its marketing efforts. They’ve added an ex-executive from competitor Firehouse Subs to help with the change. Recently they’ve revamped their outlook toward better supporting growth in the future. And their menu is undergoing a revamp as well, with store testing underway prior to an eventual introduction of the new selections to all their locations. Pita Pit is hopeful the host of changes they’re pursuing will bolster their brand and see them grow in the future.
Published December 15, 2017