Why ‘Grocerants’ Are the New Trend, Taking Bite out of Restaurants

A website about the restaurant industry features a report that appeared in a national newspaper about a new trend. Grocery stores and supermarkets have opened up eating areas in their stores. Some feature alcohol and table service. The industry has dubbed these establishments grocerants. Grocerants resulted in 10 billion dollars of sales last year. The advantage of the grocerant is that the shopper can do her food shopping and have a meal, often priced less than a casual eating establishment. The report mentions some grocery stores that have these establishments.

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