How to appeal to late night diners

Are you looking to increase the number of seats you fill late in the evening at your dining establishment? More people are going out to eat and dining later, but the key to driving evening traffic is all about mood and options.

This article from FSR features a few suggestions for bringing diners through your doors after the sun goes down, including offering build-your-own cocktails or scaled-down menus with appetizing options.

Read the full article here: Customization and Ambiance Key to Driving Late-Night Traffic

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